Dipanjan Biswas

I’m Dipanjan.

I work across complex products and the systems behind them. I help teams simplify journeys, make component behaviour clearer, and connect design decisions to implementation.

My work now centres on product design, design systems, and design engineering. My earlier experience in interface design, motion, and illustration still shapes the craft, but it supports a broader focus on accessibility, real content, and delivery.

Based in London, I currently work as a VP at JPMorgan Chase. I bring a design engineer mindset to product and systems work. I build working prototypes and reusable interactions, so ideas can be tested in context rather than judged as static screens. I also use AI to understand products, explore ideas earlier, and support better technical decisions.

Experience

  • JPMorgan Chase
    VP, Experience Design
    2021 - Present

    Designing digital experiences for high-net-worth clients and leading improvements to shared design systems. I work with product and engineering teams to simplify complex journeys, improve design-to-code delivery, and use AI for rapid prototyping.

  • Publicis Sapient
    Art director
    2010 - 2021

    Led interface, motion, and design system work for financial services, healthcare, and automotive clients. I worked with multidisciplinary teams from early journey mapping through to detailed design and delivery.

  • Webchutney
    Animator & illustrator
    2008 - 2010

    Created animation and illustration for digital campaigns and interactive brand experiences.

  • EDISYS
    Graphic designer
    2006 - 2008

    Designed storyboards, visual concepts, and animation for digital marketing campaigns.

  • netGuru
    Project assistant
    2004 - 2006

    Designed and animated characters for television productions.